It was the summer holiday of 2001 in Xi'an, a beautiful ancient city with profound cultural history where 3 high school classmates worked together to build their first speakers. Their love for music and their enthusiasm for the audio equipment hobby laid the foundation for a lifetime of friendship.
At the beginning of 2006, these 3 classmates graduated from their universities and decided to start working together to build new audio devices. They used their technical knowledge to create their first "decent quality" DAC. They enjoyed music, they enjoyed life, and they also enjoyed the sense of achievement and pride that came with designing and building audio equipment. Soon to follow, the idea of starting a brand and making audio products came to mind.「Matrix Audio」was born!
As a new starting point, they established Matrix Electronic Technology Co., LTD in Xi'an, and registered the trademark: Matrix Audio
Brand Concept
The brand name is derived from the mathematical concept "matrix". Matrix is built by portrait and landscape, we name the brand "matrix" because we are looking for the balance between the 2 dimensions. We examine audio products from listening and looking so we also incorporated this concept into our designs. All of our products not only have excellent audio performance, but also incorporate great designs that can integrate into the home environment. Harmony is the goal of our continuous efforts.